In 2002, after 12 years in the analytic consulting industry, President and Chief Executive Officer, Brad Rukstales, founded Customer Asset Consulting Group, Inc. CAC Group was committed to delivering a higher standard of results and excellence for clients and employees alike. Great things happened; our clients were seeing measureable results with improved targeting and optimization. The results showed an increase in customers, higher revenue, and lower costs per sale.
Overtime, CAC transitioned from a consulting firm to the premiere provider of data-driven marketing strategies and solutions, creating long lasting partnerships that delivered impressive results for our clients.
In 2013, CAC Group became a holding company which focuses on building and supporting companies that are leaders in their marketing solutions delivery, and Cogensia was created.
Cogensia is the marketing solutions provider dedicated to developing breakthrough data-driven marketing strategies and solutions. We add insight to every decision you make about your customers and how you measure your marketing return on investment. We partner with clients in marketing strategy, big data, and customer segmentation. Cogensia is Intelligence That Compels.
The other side of Cogensia is Cogensia Loyalty Solutions: Finding the Truth In Loyalty. The Loyalty Solutions side of Cogensia is made up of customer analytics experts and loyalty marketing experts that determine the actionable truths in your customer data to create more profitable relationships through loyalty & 1:1 marketing. We are unbiased, numbers-driven, and a customer focused company, committed to improving customer loyalty program performance.
Cogensia has grown to over 30 professionals with 35 clients, and is working in almost every major business sector. We invest in the people, processes, technology, and the broader community to continually deliver excellence in the strategies and solutions that we provide to our expanding client-base.
In 2015, Cogensia will continue to drive marketing performance for our clients through thought leadership, innovation, an intellectually stimulating and supportive environment, and excellence in delivery. As we continue to expand and evolve, we look forward to solving your most pressing marketing challenges.
To learn more about Cogensia, please click here to visit our home page.